Every major corporation in the world was started by an entrepreneur with a dream and the drive to make it a reality.
Entrepreneurs are the people who believe in a product, service or idea, so much that they are willing to invest their lives into the development of their dream. Before I promote anything, I do a lot of advanced work. I spend time planning, testing and measuring my actions and results to get the most out of every dollar spent and earned.
Promotions are the final step of marketing! Promotions will provide the needed incentive to turn visitors into buyers. But that is not marketing!
In Marketing 101 at your local university, marketing is actually the process of Product, Place, Price and Promotion. Promotion is all about creating a positive public awareness about the product, and it involves strategies like advertisement and publicity. Marketing starts from identifying consumer needs and continues from production and selling, to finally providing after sale service to customers.
All in all, marketing vs promotion is about awareness vs conversion. If you do call yourself a marketer, then do what a professional marketer does. Make sure that every dollar spent is well spent. Make sure that every dollar earned is put to good use. Market so well that when the people of the next generation look at your life, they will see a fine example of a successful entrepreneur that they will strive to emulate.
Yolanda Benning | Queen Ras A'sia | Hatshepsut | Frankie Swaggz | Frankie Baby Fantastic --aka- The Entrepreneurs Superhero